Case Studies

Webify is a Fintech focused SEO Agency.

Featured Case Study Investing.com

Growing a new business unit, the Stocks subfolder case study

We identified a growth opportunity within the Stocks category of Investing.com

search icon

Objective

Investing.com wasn’t known for its stocks section, the objective was to grow it via SEO to become a significant global player in the world of Stocks.

search icon

Method

We started with category pruning; removed tons of less important stock pages, built a new internal links strategy, including automated links from news, added content to these new pages, and focused heavily on link building via digital PR.

search icon

Result

Growing the /equities/ category from 3M to 15M monthly organic sessions in 14 months via technical changes, hreflang tests for discoverability, and link building.

Product-Led SEO: A programmatic SEO case study

programmatic seo case study

Growing a new business unit, the Stocks subfolder case study

We identified a growth opportunity within the Stocks category of Investing.com

search icon

Objective

Investing.com wasn’t known for its stocks section, the objective was to grow it via SEO to become a significant global player in the world of Stocks.

search icon

Method

We started with category pruning; removed tons of less important stock pages, built a new internal links strategy, including automated links from news, added content to these new pages, and focused heavily on link building via digital PR.

search icon

Result

Growing the /equities/ category from 3M to 15M monthly organic sessions in 14 months via technical changes, hreflang tests for discoverability, and link building.

International SEO - taking Investing.com from 1 to 33 language editions

programmatic seo case study