The AI Visibility Index — 2026

Is your brand visible when buyers ask AI?

Your customers are already asking ChatGPT, Gemini, Perplexity, and Claude for recommendations.

The question is: does your brand show up, or do your competitors get the answer?

Webify analyzed 300 sites across 10 categories to benchmark how brands appear in AI-generated buying journeys.

300
Sites analyzed
10
Categories benchmarked
3
AI platforms tested
13,500
Prompts tested

Now you can request your own free audit and see where your brand stands.

Get your free AI Visibility Audit

Find out how your brand appears when buyers ask AI platforms what to buy, who to trust, and which companies to compare.

Submit your domain, and we’ll send your AI report within 48 hours.

    Your audit will show how your brand appears across AI answer engines, competitor recommendations, reputation signals, and technical visibility factors.

    What we measure

    What is AI visibility?

    AI visibility measures whether your brand appears when people ask AI platforms for recommendations, comparisons, and buying advice.

    Traditional SEO asks: Do we rank in Google?
    AI visibility asks: Do AI systems know who we are, trust us, and recommend us when buyers are ready to act?

    Webify’s AI Visibility Audit looks at the full answer journey — from commercial discovery prompts to brand knowledge tests, review signals, and technical crawlability.

    01

    AI Visibility Score

    Do AI platforms mention your brand when buyers ask category-relevant commercial questions?

    02

    Polygraph

    Polygraph tests whether AI systems actually understand what your company does.

    03

    Mentions & reputation

    We check whether your brand has visible third-party reputation signals across review platforms, publisher mentions, and comparison sources.

    04

    Technical visibility

    We check technical signals like crawl access, structured data, sitemap discoverability, server-rendered content, and schema coverage.

    The audit

    Inside every AI Visibility Audit

    Each report is built to show where your brand is visible, where competitors are winning, and what to fix first.

    See a live sample →
    01

    Key Findings

    A short executive summary of the biggest visibility gaps and opportunities.

    02

    Where to focus first

    Prioritized recommendations based on likely impact and effort.

    03

    Platform presence

    See how your brand performs across different LLMs.

    04

    Commercial discovery

    We test category-specific buying prompts that match real customer intent.

    05

    Polygraph

    The audit tests whether AI platforms correctly understand your brand’s actual offering.

    06

    Query fanout

    AI platforms often convert a user’s question into search-style queries behind the scenes they points towards Google or Bing.

    07

    Review & reputation

    The audit checks third-party reputation signals that AI platforms may use when forming trust-based answers.

    08

    Schema & structure

    The report checks whether your site gives AI systems enough structured context to understand your brand, products, and content.

    Across all 300 reports

    Some of the largest sites are not yet AI-ready

    Webify analyzed 300 sites across 10 categories to understand how brands appear in AI-assisted buying journeys.

    The pattern is clear:

    Many brands have strong websites, strong products, and recognizable names — but AI systems still fail to mention them when buyers ask commercial questions.

    61%

    of the 300 sites are missing complete Organization schema on their homepage.

    82%

    have no FAQPage schema anywhere on key commercial pages.

    44/100

    average AI Visibility score — most brands miss more than half the prompts where buyers ask about their category.

    1 in 4

    sites block at least one major AI crawler (GPTBot, Google-Extended, PerplexityBot) — often unintentionally.

    2.7×

    more AI answer appearances for sites in the top technical-score quartile vs. the bottom quartile in the same category.

    Browse the index

    1 Industry 30 Sites, More Coming Soon

    Every category page includes aggregate findings and 30 full site reports.